Shimano, the renowned Japanese component manufacturer, has announced a groundbreaking initiative, pledging $10 million over the next decade through its new Trail Born Fund. This substantial investment is aimed at bolstering the development and maintenance of mountain bike trails worldwide.
“Unlike road cycling, which utilizes existing infrastructure, mountain biking necessitates collaborative efforts to craft and sustain unique and engaging trails,” explained a Shimano spokesperson. The Trail Born Fund is designed not only to provide financial support but also to actively promote the projects it backs by sharing the stories behind the trail builders and the communities they serve.
The fund will play a critical role in aiding individual trail projects in their quest for additional funding. Given that the cost of building and maintaining a mile of trail ranges from $10,000 to $45,000, this support is vital. Shimano’s initiative underscores the company’s belief in the invaluable return on investment that comes from expanding and safeguarding trail access. This effort not only benefits current riders but also opens up opportunities for newcomers, including children, to explore the sport.
Trail Born Fund: A Strategic Rollout
Shimano’s Trail Born Fund will initially target North America, Europe, and Oceania, with plans to expand to Asia, Africa, and Central and South America by 2026. The fund will prioritize projects that ensure legal and sustainable trail development. Each initiative will undergo a rigorous review process before funds are allocated.
In addition to financial support, Shimano will be actively involved in promoting selected projects, highlighting the contributions of trail builders and the significance of their work. The company will also assist in securing additional funding through private donations and government grants, further strengthening the impact of the Trail Born Fund.
Through this ambitious program, Shimano aims to drive meaningful progress in the mountain biking community, ensuring that quality trails and access are available for enthusiasts across the globe.
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